2020-2021 RREA Executive Team
The eruption and rapid spread of COVID-19 were a drastic shock that disrupted the entire globe. Rotman School of Management was no exception, and RREA was not immune to the impact. However, thanks to the hard work of RREA executive team and members, the association was able to successfully pivot and create new approaches for alumni and members to connect and share knowledge.
We will undoubtedly face a markedly changed industry landscape in 2021. Our hope is that we can learn from the challenges we have faced and share these lessons in our Rotman real estate community.
Shannon Woods, President
Tony Ju, VP Finance
Andrew Ji, VP Strategic Initiatives
Kabir Sukhrani, VP External
Oleg Egorov, VP Internal
Clarence Qian, VP Communications
RREA Branding and Marketing Strategy
Lead: Clarence Qian
Our new logo, a spatial infinity symbol, is made up of a series of cubes that represent the immeasurable and the boundless. As a symbol of infinity and eternity, the logo symbolizes the complexity of the ever-evolving built environment as well as the industry's many different, and interconnected facets. We believe it is the perfect new emblem for our club.
The intent of the newly designed RREA website is to provide our members a big picture of the upcoming events and important initiatives, such as development competitions and alumni mentorship program. This website also showcases the Rotman real estate community for the industry professionals who are interested in pursuing an MBA at Rotman to advance their careers,
LinkedIn and Instagram Campaigns and Cross-Promotion
The RREA Social media accounts continue to act as the instant communication tool for both scheduled events and important announcements. The social media cross-promotion strategy allows RREA to grow our brand and help our alumni build the awareness in the industry.
Monthly Newsletter Initiative
Lead: RREA Executive Team
Every month, one member of the RREA executive team sends out a newsletter outlining RREA event updates, industry news, interesting articles and available resources that may be beneficial to our members.
Club Fair and Promotion Video
Lead: Shannon Woods, Kabir Sukhrani
This year a virtual club fair was hosted on Saturday September 5th from 9am-11am via BBCollaborate. A well-produced video was made to demonstrate the role that RREA plays in the Rotman real estate community:
What is the RREA?
Clarence: The Rotman Real Estate Association is a resource for MBA students pursuing a career in the real estate industry, from property development and management to real estate finance and investment. The association benefits members previously unexposed to real estate to become more interested in the industry, and provides those with a real estate background with a forum to refine and expand their knowledge.
What is your favorite part of the RREA?
Oleg: My favorite part of RREA is that it’s a close-knit community where everyone knows each other, and it precisely reflects how real estate industry works in Canada. That really helps to build long-lasting relationships with your colleagues and industry professionals, and RREA is the best place to make the first step in this direction.
Kabir: My favourite event was the case competition co-hosted with SmartCentres REIT. We were given a weekend to create a re-development proposal for an actual Toronto-property. We put together everything from construction budget to phasing strategy to financial model, and at the end presented to members of SmartCentres’ leadership, and monetary prizes were given to winners. The best part was after presentations hanging out and drinking beers, socializing with other teams as well as SmartCentres execs that judged the competition.
Why should you join the RREA?
Shannon: You should join the RREA if you're interested in learning more about the Toronto real estate market as well as gaining exposure to career opportunities and professionals within the industry. RREA events are a perfect supplement to the real estate education offered at Rotman as they help to inform, prep and connect students. We at the RREA are excited to meet you virtually, and hopefully in person soon!
Lead: Shannon Woods, Kabir Sukhrani
Opening event intended to introduce the Rotman Real Estate Association (RREA) Executive Team and the organization's industry advisors including Ryan McKee and Will Strange. During the event, we introduced new and prospective members to the purpose of the association and to the event schedule for the year. Members are encouraged to join ULI and NAIOP to gain access to the industry events and mentorship programs. The successful event ended with an joyful real estate Trivia.
The purpose of the D-Team is to be a connection between the RREA team and Rotman students. By representing their respective sections, they will bring ideas and concerns from the student community to the team and in turn will bring more transparency and proactiveness to club's decision-making and initiatives.
D-Team reps have a unique opportunity to share new ideas with the RREA and bring them to life. They are expected to analyze the latest real estate market trends and participate in the creation of RREA monthly newsletter. Another contribution of the D-Team will be the assistance of the executive team in organizing RREA Mentorship Kickoff. The D-Team's contribution can be in many forms all of which will employ creative collaboration to make the club better. Welcome to our D-Team members:
Young Alumni Panel
Lead: Clarence Qian, Andrew Ji
The RREA Alumni panel has been designed to be an informal and candid information session between current Rotman candidates and recent alumni who now work in the field of Real Estate. The panel is intended to be a forum for candidates to ask questions about recruitment, relationship management, and future career goals.
Lead: Tony Ju, Oleg Egorov
Industry Night is an event showcasing the position of Real Estate within the industry at large: financial services, logistics, operations management, and even creative industries. The goal is to share insight on the prevalence of Real Estate within almost every field in which a typical Rotman candidate may be interested.
RREA Write-Up on A.CRE
Lead: Shannon Woods
Adventures in CRE helps educate their 90,000 monthly readers with Real Estate Financial Modeling and Education. In their education section, the MBA programs such as those at Harvard, USC, Cornell, and UPenn have been highlighted. A profile of Rotman School of Management had been requested by the audience and a program overview with a real estate focus has now been developed for Rotman.
The writeup can be found here:
Lead: Clarence Qian
Considering many of the RREA members are international students and pivoting into real estate careers in GTA, we think a real estate focused handbook covering Rotman resources, mainstream industry organizations, and self-learning materials can be beneficial to our community. The handbook is certainly a constant work in progress. We will continue gathering feedbacks from our members and releasing revised versions.